BREAKING: The Brand Split is back!

SmackDown is officially moving to broadcast LIVE on Tuesday nights on the USA Network starting July 19th, WWE has confirmed. This move is the first in an official brand split to truly kick the “New Era” into high gear.

“WWE’s flagship programs will both leverage the incredible depth of our talent roster, distinct storylines and the unpredictable nature of live TV,” WWE Chairman Vince McMahon said in a statement on WWE.com. “This move will undoubtedly build more excitement and deepen engagement with our fans around th­e world.”

It looks as if one McMahon each will control RAW and SmackDown, respectively. No word yet on what this split means for the titles. A draft will be held sometime this summer to determine the rosters for each show.

This brand split, like Vince said, is a bold move to accommodate an increasingly loaded roster that only looks to grow with the likes of Finn Balor, Samoa Joe, Bayley and Shinsuke Nakamura down in NXT. I am looking forward to this change, and will keep updating everyone as more information becomes available.

 

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